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Laurent Lasserre

Laurent Lasserre

Laurent is the Managing Director EMEA at Wibbitz. As a media industry veteran and former Director of Strategic Partnerships at Yahoo France, Laurent has seen first hand how video has impacted the industry and introduced new opportunities and challenges to digital publishers. He led the foundation and development of the Wibbitz office in France to introduce more publishers in the European market to the benefits of video automation. Laurent now oversees daily operations and works with publishers like Le Parisien, Le Figaro, TF1 and AtresMedia as well as brands like Accor, BNP Paribas or Bouygues, to meet audience and advertisers' growing demand for video by leveraging the Wibbitz solutions.