In this fireside chat, Facebook’s Phil Clayton will be joined by Cisco’s Head of Paid Social for EMEAR, Tom Webster. Hear more on:

• How Cisco combined social and messaging with Facebook to connect the right people to the right message, engage with small business owners and boost engagement
• Cisco’s B2B journey with Facebook since the Messenger experience - learnings and the tools powering change
• What works, and what can we do better? Actionable insights from a successful campaign and for the future