2021 Seminars

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2021 Seminars

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B2B Marketing Keynote Theatre 1
VanillaSoft
  1. B2B Marketing Keynote Theatre 1
    B2B marketing is struggling to deliver long-term value - but it doesn't have to be that way. A new w ...
  2. B2B Marketing Keynote Theatre 1
    You have martech, but what about Creative Tech? Shutterstock’s Stefan Britton will discuss the new C ...
    Sponsors
    Shutterstock
  3. B2B Marketing Keynote Theatre 1
    In this fireside chat, Facebook’s Phil Clayton will be joined by Cisco’s Head of Paid Social for EME ...
    Sponsors
    Facebook & Cisco
  4. B2B Marketing Keynote Theatre 1
    Adopting a digital-first strategy became a necessity for most businesses back in early 2020. This me ...
    Sponsors
    Lead Forensics
  5. B2B Marketing Keynote Theatre 1
    Dubbed by some as the “king of spin” Tony Blair’s former communications director, Alastair Campbell  ...
  6. B2B Marketing Keynote Theatre 1
    Organized around the two major themes of ‘Sustainable Innovation’ and ‘Sustainable Circularity’, you ...
    Sponsors
    Getty Images
  7. B2B Marketing Keynote Theatre 1
    When it comes to social selling, a lot of the talk out there revolves around leveraging LinkedIn. It ...
    Sponsors
    VanillaSoft
B2B Marketing Keynote Theatre 2
adzooma
  1. B2B Marketing Keynote Theatre 2
    There are so many things to think about nowadays when managing ads online, so how do you find the ti ...
    Sponsors
    Adzooma
  2. B2B Marketing Keynote Theatre 2
    Kitty and her team at Trapeze Media work with businesses and brands across all sectors, including B2 ...
    Sponsors
    Trapeze Media
  3. B2B Marketing Keynote Theatre 2
    Sponsors
    Distract
  4. B2B Marketing Keynote Theatre 2
    It's estimated that global losses to click fraud on digital ads will be over $50 billion a year by 2 ...
    Sponsors
    Beacon
  5. B2B Marketing Keynote Theatre 2
    Learn how to scale your business through digital marketing, master lead generation and understand th ...
    Sponsors
    Climb Online
  6. B2B Marketing Keynote Theatre 2
    The way we all interact has fundamentally shifted because of coronavirus – from the way and where we ...
    Sponsors
    DMA
Digital Marketing Theatre
Leadinfo-logo
  1. Digital Marketing Theatre
    Lead generation is a broad topic that can cue debates between sales and marketing teams. With digita ...
    Sponsors
    LeadInfo B.V.
  2. Digital Marketing Theatre
    Discover how to retain your customers throughout their lifecycle by successfully developing brand at ...
    Sponsors
    Sendinblue
  3. Digital Marketing Theatre
    B2B Marketing has changed! Join MD, Dr Rachel Cornish, to discover the new rules for succeeding in d ...
    Sponsors
    Extra Digital
  4. Digital Marketing Theatre
    In the world of ecommerce, communication and your tech stack are everything. Communication using the ...
    Sponsors
    Dotdigital
  5. Digital Marketing Theatre
    Sponsors
    Distract
  6. Digital Marketing Theatre
    While shifts in tech buyer behaviour have always occurred, recent macro factors such as the global p ...
    Sponsors
    Insights for Professionals
Marketing Technology Theatre
cognism
  1. Marketing Technology Theatre
    Learn about the key features that make cloud-based CRM the perfect fit for growing businesses and di ...
    Sponsors

    Rocket CRM

  2. Marketing Technology Theatre

    In this session we will discuss how to move from contact acquisition marketing models to generating actual intent through building more direct demand.

    It will include a look at how to measure this, what metrics actually matter and how to build a revenue focused marketing team.

    We will also explore the balance of brand vs short term acquisition tactics and building your company into a media agency. 

     

    Sponsors
    Cognism
  3. Marketing Technology Theatre
    Using Marketing Automation to Generate Leads & Boost ROI Join Adam Oldfield (Founder & CEO of Force2 ...
    Sponsors
    Force24
  4. Marketing Technology Theatre
    We all accept the fact that many clicks to our ads will never result in a sale. We also generally suspect that there are some clicks that are nefarious in nature. But what is the true makeup of all the traffic hitting your ads every day?

    Between 'known good' traffic and 'known bad' traffic lies the largest cohort of click data that is totally 'unknown' and usually written off as a cost of advertising.

    WHY?

    We want to lift the lid on the largest category of ad traffic. Traffic data that is opaque to advertisers yet is paid for by them. Whether this traffic is 'good' or 'bad', either is better than 'unknown', right?
    Sponsors
    PPC Protect
  5. Marketing Technology Theatre
    Sponsors
    Equiitext
  6. Marketing Technology Theatre
    The human brain does odd things. It is full of corruptions, or cognitive biases, and these little er ...
    Sponsors
    Automation Ninjas
  7. Marketing Technology Theatre
    Regardless of your size, all companies can improve the time spent on certain tasks by using marketin ...
    Sponsors
    Plezi
  8. Marketing Technology Theatre
    Visual content is an essential part of your marketing strategy. Here's why it's time to think again ...
    Sponsors
    Bright
Brand & Social Media Marketing Theatre
lytho
  1. Brand & Social Media Marketing Theatre
    This seminar will provide practical tips & frameworks to B2B Marketing & Comms professionals on how ...
    Sponsors
    Onalytica
  2. Brand & Social Media Marketing Theatre
    Marketing and creative teams are under more pressure than ever before. Organizations depend on conte ...
    Sponsors
    Lytho
  3. Brand & Social Media Marketing Theatre
    Understanding business audiences is a complex task, with so much disparate and contrary information ...
    Sponsors
    Meltwater UK Ltd
  4. Brand & Social Media Marketing Theatre
    The rise of Nano & Micro Influencers. If you're still betting on celebrities, think again! Nano & mi ...
    Sponsors
    SocialPubli
  5. Brand & Social Media Marketing Theatre
    Marketing and creative teams are under more pressure than ever before. Organizations depend on conte ...
    Sponsors
    Lytho
Data Analytics, AI & Compliance Theatre
adverity
  1. Data Analytics, AI & Compliance Theatre
    From CMOs to Data Analysts to Marketing Managers, none of us share the same view about our own marke ...
    Sponsors
    Adverity
  2. Data Analytics, AI & Compliance Theatre
    The ability to leverage customer data in marketing and sales has become increasingly more difficult ...
    Sponsors
    Sales Layer
  3. Data Analytics, AI & Compliance Theatre
    Sponsors
    Tilkee UK
  4. Data Analytics, AI & Compliance Theatre
    In this seminar we will discuss: Why you should use interactive website content in lead generation H ...
    Sponsors
    Giosg
  5. Data Analytics, AI & Compliance Theatre
    Forward-thinking B2B marketers and advertisers realize we are moving to a cookie-less future and tha ...
    Sponsors
    OneTrust PreferenceChoice
  6. Data Analytics, AI & Compliance Theatre
    How can we better understand marketing effectiveness and measure it in a meaningful way? Tim Bond fr ...
    Sponsors
    DMA
Content Creation & Video Theatre
Cognism
  1. Content Creation & Video Theatre
    Games at a B2B conference? What nonsense is this!? Well, if you're looking for new ways to engage yo ...
    Sponsors
    Peek & Poke
  2. Content Creation & Video Theatre
    What's the difference between a "so-so" B2B marketing campaign and one whose results really sing? Yo ...
    Sponsors
    Genius Marketing Ltd
  3. Content Creation & Video Theatre
    We've all heard of them, right? “Explainer Videos”. Plonk them on your website and hey presto! Every ...
    Sponsors
    The Animation Guys
  4. Content Creation & Video Theatre
    While shifts in tech buyer behaviour have always occurred, recent macro factors such as the global p ...
    Sponsors
    Insights for Professionals
  5. Content Creation & Video Theatre
    A introduction into the world of the Metaverse, The Who, The How and the When.
    Sponsors
    Diverse Interactive
  6. Content Creation & Video Theatre
    Posting content without a distribution plan is like hosting a party without invites. In his talk, Os ...
    Sponsors
    Cognism
Lead Generation, SEO & UX Theatre

Lead Forensics

  1. Lead Generation, SEO & UX Theatre
    The Internet is a powerful tool businesses can effectively use to grow well beyond their home countr ...
    Sponsors
    Neadoo Digital Ltd
  2. Lead Generation, SEO & UX Theatre
    With digital interaction being ever more prevalent in B2B marketing and sales, relying on accurate d ...
    Sponsors
    Lead Forensics
  3. Lead Generation, SEO & UX Theatre
    Everyone is talking about digital performance. People are swamped by the pressure to keep pace with ...
    Sponsors
    Pomegranate Media Ltd
  4. Lead Generation, SEO & UX Theatre
    Mobile free-to-play games are the ultimate test for getting your conversions right: you live or die ...
    Sponsors
    Leadoo
  5. Lead Generation, SEO & UX Theatre
    Lead generation is key to business growth, but how do you optimise your marketing efforts and ensure ...
    Sponsors
    Spotler & Workbooks
  6. Lead Generation, SEO & UX Theatre
    Lead generation is the backbone of any successful marketing strategy. It's essential. And B2B market ...
    Sponsors
    INFUSEmedia
  7. Lead Generation, SEO & UX Theatre
    The presentation will pave the way to offering some detailed insights into content personalization a ...
    Sponsors
    LPC Advisors PVT LTD
Marketing Services 2 Theatre
bulksms
  1. Marketing Services 2 Theatre
    Without a strong brand, marketing is just a shot in the dark. Your brand should form the basis of al ...
    Sponsors
    Thursday Studio
  2. Marketing Services 2 Theatre
    Technology links different platforms together in a way that makes sure the customer has the best exp ...
    Sponsors
    BulkSMS.com
  3. Marketing Services 2 Theatre
    Some might argue that the major shift to digital and virtual interactions accelerated by COVID-19 ha ...
    Sponsors
    The Telemarketing Company
  4. Marketing Services 2 Theatre
    You can use your corporate B2B operational emails as another source of impressions. Your engagement ...
    Sponsors
    Exclaimer
  5. Marketing Services 2 Theatre
    Email Marketing is almost 40 years old, and despite the ever changing digital climate, is still exce ...
    Sponsors
    Pursuit Marketing
  6. Marketing Services 2 Theatre
    A highly practical session where you'll learn the methodology behind identifying your brand's DNA an ...
    Sponsors
    Genius Marketing Ltd
Marketing Services 1 Theatre
leadfeeder
  1. Marketing Services 1 Theatre
    The eCommerce landscape has evolved dramatically over the last decade. In today's market, online sto ...
    Sponsors
    Supersonic Playground
  2. Marketing Services 1 Theatre
    With 80% of the B2B sales cycle now happening in digital settings, evolving your strategic planning ...
    Sponsors
    Move Marketing
  3. Marketing Services 1 Theatre
    Post-Covid19, the B2B path to purchase has changed beyond recognition and relies more on digital int ...
    Sponsors
    Oban International
  4. Marketing Services 1 Theatre
    Boost your marketing results in a post-Covid world with sustainable, tactile experiences
    Sponsors
    Limelight Publicity
  5. Marketing Services 1 Theatre
    How to implement new technologies into untapped areas in India The benefits of pulling resource tale ...
    Sponsors
    Velliventures 
  6. Marketing Services 1 Theatre
    Sponsors
    Digital BIAS
  7. Marketing Services 1 Theatre
    Sponsors
    Senuto
  8. Marketing Services 1 Theatre
    Sponsors
    Sales-Promotions
B2B Marketing Keynote Theatre 1
VanillaSoft
  1. B2B Marketing Keynote Theatre 1
    Sponsors
    WorL for Business
  2. B2B Marketing Keynote Theatre 1
    Ever gotten a bad sales email? I mean really bad. The type of bad where the message cannot be ignore ...
    Sponsors
    VanillaSoft
  3. B2B Marketing Keynote Theatre 1
    It’s not enough anymore to just make your audience ‘aware’ of your business - as marketers we need t ...
    Sponsors
    Curious B2B Marketing Ltd
  4. B2B Marketing Keynote Theatre 1
    This is relevant for someone already with a community or membership or starting out. In the session ...
    Sponsors
    BCMA
  5. B2B Marketing Keynote Theatre 1
    Sponsors
    BPMA
B2B Marketing Keynote Theatre 2
adzooma
  1. B2B Marketing Keynote Theatre 2
    There’s been a bit of a trend in the past few years – companies have opted to gather as much data as ...
  2. B2B Marketing Keynote Theatre 2
    B2C intent can sometimes snipe budget Setting budgets aligned with ROI and buyer journeys can be tou ...
    Sponsors
    Adzooma
  3. B2B Marketing Keynote Theatre 2
    Our digital landscape is busier than ever, with many devices, platforms, and opportunities set up fo ...
    Sponsors
    Nucco Brain Studio Ltd
  4. B2B Marketing Keynote Theatre 2
    Much of what happens in many industries hasn't changed in decades. The need for disruption is greate ...
    Sponsors
    Thursday Studio
  5. B2B Marketing Keynote Theatre 2
    Influencer marketing when done well can deliver an 11x greater ROI than other mainstream advertising ...
    Sponsors
    BCMA
  6. B2B Marketing Keynote Theatre 2
    KPI driven rat race, burnout, significant churn as your people realise they’re not ready to sacrific ...
    Sponsors
    GrantTree
Digital Marketing Theatre
Leadinfo-logo
  1. Digital Marketing Theatre
    Marketing managers often face the challenge of accelerating their company's international expansion, ...
    Sponsors
    Amplexor, an Acolad Company
  2. Digital Marketing Theatre
    Many of the consumer behavioural changes we are seeing today are likely to stay with us for a long t ...
    Sponsors
    Clientscape
  3. Digital Marketing Theatre
    Marketing and sales teams often work separately and feel at odds with each other. But to transform l ...
    Sponsors
    LeadInfo B.V.
  4. Digital Marketing Theatre
    Distract
  5. Digital Marketing Theatre
    Sponsors
    Avenue Digital
  6. Digital Marketing Theatre
    Learn how organisations are maximising the ROI from investments in content and other digital assets. ...
    Sponsors
    Optimizely
  7. Digital Marketing Theatre
    Lead generation is key to business growth, but how do you optimise your marketing efforts and ensure ...
    Sponsors
    Spotler & Workbooks
  8. Digital Marketing Theatre
    What we often hear in meetings with marketing professionals: Video creation takes too much time It's ...
    Sponsors
    Pitchy
Marketing Technology Theatre
cognism
  1. Marketing Technology Theatre
    On average, office workers send around 34 external e-mails per day. Unlike sponsored marketing email ...
    Sponsors
    Cognism
  2. Marketing Technology Theatre
    Sponsors
    Digital Fibre
  3. Marketing Technology Theatre
    Set for business
  4. Marketing Technology Theatre
    Marketing automation hinges around one central concept: Right message. Right person. Right time. Thi ...
    Sponsors
    Automation Ninjas
  5. Marketing Technology Theatre
    The B2B marketing funnel, love it or hate it, mastering this model for the masses will ultimately le ...
    Sponsors
    dotdigital
  6. Marketing Technology Theatre
    Learn about the key features that make cloud-based CRM the perfect fit for growing businesses and di ...
    Sponsors
    Rocket CRM
Brand & Social Media Marketing Theatre
lytho
  1. Brand & Social Media Marketing Theatre
    You know you want to engage influencers, and you might have even invited some to an event or two. Bu ...
    Sponsors
    Onalytica
  2. Brand & Social Media Marketing Theatre
    Marketing and creative teams are under more pressure than ever before. Organizations depend on conte ...
    Sponsors
    Lytho
  3. Brand & Social Media Marketing Theatre
    In this session, we'll look to remove social media from just top-of-funnel activity, helping to attr ...
    Sponsors
    Sleeping Giant Media
  4. Brand & Social Media Marketing Theatre
    Overcome first post jitters and kickstart your personal branding journey by: Setting goals and defin ...
    Sponsors
    Cognism
  5. Brand & Social Media Marketing Theatre
    Marketing and creative teams are under more pressure than ever before. Organizations depend on conte ...
    Sponsors
    Lytho
Data Analytics, AI & Compliance Theatre
adverity
  1. Data Analytics, AI & Compliance Theatre
    What does the top of the marketing analytics mountain look like to you? Is it a Snowdon or an Everes ...
    Sponsors
    Adverity
  2. Data Analytics, AI & Compliance Theatre
    The UK Government (DCMS) has published a consultation on the reform of the UK data protection regime ...
    Sponsors
    DMA
Content Creation & Video Theatre
Cognism
  1. Content Creation & Video Theatre
    What's the difference between a "so-so" B2B marketing campaign and one whose results really sing? Yo ...
    Sponsors
    Genius Marketing Ltd
  2. Content Creation & Video Theatre
    A introduction into the world of the Metaverse, The Who, The How and the When.
    Sponsors
    Diverse Interactive
  3. Content Creation & Video Theatre
    Through years of busying himself in the world of making films, Tim talks today about the need to go ...
    Sponsors
    NewFlight
  4. Content Creation & Video Theatre
    The theme covers the main trends that will shape visual communication in the near future. Attendees ...
    Sponsors
    Deposit Photos
  5. Content Creation & Video Theatre
    Deposit Photos
  6. Content Creation & Video Theatre
    Everyone is using video now, so video fatigue is starting to creep in. You need to focus on creating ...
    Sponsors
    Video Sherpa
  7. Content Creation & Video Theatre
    For too long now, B2B animation has relied on lifeless infographics, cheap character animation, and ...
    Sponsors
    The Mighty Pie Creative Studio LTD
  8. Content Creation & Video Theatre
    While shifts in tech buyer behaviour have always occurred, recent macro factors such as the global p ...
    Sponsors
    Insights for Professionals
  9. Content Creation & Video Theatre
    Two Tsunamic- like events have taken place over the last 18 months that has taken the UK and the wor ...
    Sponsors
    JPR's Vision Consultancy Limited
Lead Generation, SEO & UX Theatre

Lead Forensics

  1. Lead Generation, SEO & UX Theatre
    If you want your content to be prolific on Google, it needs to satisfy Google's E-A-T guidelines. In ...
    Sponsors
    Vertical Leap
  2. Lead Generation, SEO & UX Theatre
    In this seminar we will discuss: Why you should use interactive website content in lead generation H ...
  3. Lead Generation, SEO & UX Theatre
    With digital interaction being ever more prevalent in B2B marketing and sales, relying on accurate d ...
    Sponsors
    Lead Forensics
  4. Lead Generation, SEO & UX Theatre
    Everyone is talking about digital performance. People are swamped by the pressure to keep pace with ...
    Sponsors
    Pomegranate Media Ltd
  5. Lead Generation, SEO & UX Theatre
    Mobile free-to-play games are the ultimate test for getting your conversions right: you live or die ...
    Sponsors
    Leadoo
  6. Lead Generation, SEO & UX Theatre
    In this session we'll look at how B2B companies can leverage LinkedIn Ads to turn SEO traffic into r ...
    Sponsors
    Session Media
  7. Lead Generation, SEO & UX Theatre
    Sponsors
    Hallam
  8. Lead Generation, SEO & UX Theatre
    Sponsors
    Hallam
Marketing Services 2 Theatre
bulksms
  1. Marketing Services 2 Theatre
    Technology links different platforms together in a way that makes sure the customer has the best exp ...
    Sponsors
    BulkSMS.com
  2. Marketing Services 2 Theatre
    According to a report by Aberdeen Research, companies that are best-in-class at aligning marketing a ...
    Sponsors
    G2 Crowd LTD
  3. Marketing Services 2 Theatre
    How to supercharge engagement with your customers through the use of behavioural economics and the p ...
    Sponsors
    Stream Loyalty
  4. Marketing Services 2 Theatre

     

    Sponsors
    Linney
  5. Marketing Services 2 Theatre
    Sponsors
    Phase Print
Marketing Services 1 Theatre
leadfeeder
  1. Marketing Services 1 Theatre
    eCommerce growth is being fuelled by manufacturers selling directly to their customers. If you're in ...
    Sponsors
    PushON
  2. Marketing Services 1 Theatre
    Content marketing has been widespread for dozens of years. During this time, it's become a trusted p ...
    Sponsors
    Axon Garside
  3. Marketing Services 1 Theatre
    We all know that remote working is here to stay. In the wake of the pandemic, there is now a signifi ...
    Sponsors
    360WORK
  4. Marketing Services 1 Theatre
    Sponsors
    Vision One
  5. Marketing Services 1 Theatre
    The reputation of the business is a critical component for any company looking to attract investment ...
    Sponsors
    Fourth Day PR