The MTEX Expo logo

27 & 28 MARCH

ExCeL LONDON

Taz Bhachoo: Speaking at the Sales Innovation Expo

Taz Bhachoo

Onalytica

Building the B2B Influencer Marketing Business Case

Influencer Marketing: If you don’t do it, your business will suffer. With 92% of people more likely to trust a recommendation from their peers than a brand; Influencer Marketing is an effective way to raise brand awareness, sentiment and perception. In this talk, Taz shows you how to bridge the gap between marketing activity, PR/Comms activity and influencer activity to create a compelling influencer strategy in six simple steps.

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