Mark learnt his trade at P&G and Coca-Cola before joining Kantar Consulting as a Managing Director for Consumer and Shopper Marketing. After 8 years of working with some of the biggest companies in the world on Brand and Category marketing he joined dc-activ as their Managing Partner helping them deliver creative commercial technology for key clients such as Lego, Coca-Cola, Samsung, Nestle and Energizer.
Building Commercial Capability with Mixed, Augmented and Virtual Reality
How can you use the amazing new world of immersive 3D technology to help your business PLAN, RESEARCH & LEARN quicker and more effectively than ever before? Mark will showcase work delivered for Lego, Exxon and Energizer, showing how these companies have gone beyond the norm to speed up and gamify commercial roles in an exciting and innovative way.