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25 & 26 MARCH

ExCeL LONDON

David McGuire: Speaking at the Sales Innovation Expo

David McGuire

Radix Communications

Five terrifying risks you should definitely take with your content

There’s a tonne of B2B content competing with yours. If you want ROI from your writing, you need to stop, take a deep breath, and do something different.

This session will give you five calculated, creative risks that’ll help to take your content from “meh” to “wow”… along with a structured approach to reviewing your copy, and practical tips to get your stakeholders to agree.

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David McGuire will be speaking in the following theatres: