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25 & 26 MARCH


Belinda Ferguson: Speaking at the Sales Innovation Expo

Belinda Ferguson

Promotion Line

Think experiential marketing is just for B2C brands? Think again.

In an age of technology, we should not forget that we are all human. After all, people still buy from people. Increasingly, it is what a brand does and not what it says that matters most. Belinda will discuss the role of experiential activity within the marketing mix.

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Belinda Ferguson will be speaking in the following theatres: